QR Code Design

Here we’ll provide you some basic tips and tricks on how to ensure your QR Code is always working properly.

We’ll also give you insight into the options available to you to make your QR Code look like it’s a part of your brand.

QR Code Design

Here we’ll provide you some basic tips and tricks on how to ensure your QR Code is always working properly, as well as give you insight into the options available to you to make your QR Code look like it’s a part of your brand.

Contrast

Light vs Dark

As long as there is adequate contrast between your QR Code and the background it's in front of, people should have no problem scanning it. You can design dark on light and light on dark. The key is in making sure your QR Code pops without it getting lost in the background. Also, sunlight and different print materials will cause glare. If you haven't created enough contrast, users will have trouble scanning your QR Code.

Contrast

2 iphone layout with pam kirby qr code custom design and digital business card

Colour

2 iphone layout of custom digital busines card and qr code design for the wordbyrd network

Colour

How to Choose

If it's a light coloured background, staying away from lighter shades of yellows is a good idea. The harder a mobile camera fights to search for the shapes that make up a QR Code, the less your customers will want to interact with them. When working with lighter colours we recommend going with solid colour backgrounds.

Size & Shape

Does it matter?

You can have sharp edges or round ones. Dots, squares, and other geometric shapes are available as well. It's important to choose something that looks as though your logo was the inspiration for the design. Once the look and shape look like they belong, you'll need to determine the size you're working with. Too small and not enough space around your QR Codes; you'll have people thinking there is something wrong with their phones. If you need help with implementing QR Codes into your business be sure to contact us today.

Size & Shape

layout of both custom qr code design and digital business card for falcon carpentry

Words from
the Byrd

Words from the Byrd

Words from
the Byrd

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